Volcom is a lifestyle brand that designs, markets, and distributes boardsports-oriented products. Volcom is headquartered in Costa Mesa, California, U.S. The brand is known for its trademark stone logo, its slogan True to This, and the Let the Kids Ride Free campaign. Todd Hymel is the CEO of Volcom.
Is Volcom still around?
Since those wild beginnings, the Volcom Stone has spread slowly across the world. The company has matured internally but continues to run off the same philosophy it started with. The Volcom thinking now flows through its art, music, films, athletes and clothing.
Why is it called Volcom?
The Costa Mesa company was established in 1991 by two awesome board-sport dudes named “Wooly” and “T-Dawg”. Originally “Volcom” represented “Youth Against Establishment” – people not willing to accept the suppression of established ways.
How much did Volcom sell for?
It was on June 24, 2011 that Kering (then known as PPR) completed the acquisition of Volcom. The purchase price was $607.5 million.
Is Volcom still cool?
Not that they really needed it—of all the legacy surf brands, Volcom is probably the only one that has stayed cool all this time, sponsoring some of the industry’s biggest legends and wildcards like Ozzie Wright and Ryan Burch.
What is the Volcom Stone logo?
The Volcom logo, which is nicknamed the “Stone” logo, represents a diamond. It can be interpreted either as a black diamond or a white one. Due to the black and white triangles, the 2D emblem acquires depth. The diamond is placed inside a circle shape.
What kind of brand is RVCA?
RVCA IS THE BRAINCHILD OF COMPANY FOUNDER, PM TENORE. TRANSCENDING THE BOUNDARIES OF TRADITIONAL ACTION SPORTS APPAREL, RVCA IS A DESIGN-DRIVEN LIFESTYLE BRAND FREE FROM PASSING TRENDS.
Where are Volcom Jackets made?
The new location would serve as a combined headquarters/distribution facility, as most of the company’s clothing was manufactured in such countries as China and India and only t-shirt screen-printing was done in the United States. In 2000 Volcom’s Totally Crustaceous Tour debuted.
Is Volcom popular?
“Volcom remains one of the world’s most sought-after lifestyle brands by board sports enthusiasts,” Authentic Brands Group, president and CMO, Nick Woodhouse asserted when the deal was finalized this spring.
Is Volcom a ski or snowboard brand?
Volcom Snow – Snowboarding Gear & Outerwear – Volcom US.